We are looking for a self-driven, result oriented & enthusiastic Sr. Media Manager to lead the Media Team. The individual would be involved in new pitches as well as existing clients and would be responsible for business-impacting digital solutions.
Responsibilities: (Including, not restricted to)
Managing digital media strategies to achieve the clients’ objectives and having a robust experience across industries
Creating detailed digital media plans as per the clients’ media briefs, also suggesting innovative measures to achieve the desired targets and managing budgetary control of all digital campaigns
Planning & executing the campaigns on various digital mediums such as Display, Search, Social media, etc.
Monitoring the campaign performance and optimizing, to achieve the campaign objective
Tracking website traffic to understand the trends and insights to achieve maximum ROI for paid campaigns
Using tools like Google Analytics, Adwords, Comscore & Facebook dashboard Media to link
Sales/media data etc and other relevant analysis to help make the media investments more efficient and effective and take media inputs to a higher level
Media buying with the best-negotiated rate creating impactful value for clients
Creating and maintaining the detailed campaign report along with case studies
Evaluating end-to-end customer experience and customer touchpoints – GA Funnel
Should have successful relationships with vendors/partners that are the right fit for the brand and help to achieve client goals
Client servicing and inter-team coordination
Ideal Candidate Profile:
Strong digital marketing knowledge with approximately 6-8 years of experience
Should have to lead a team of at least 5 digital marketing experts and an experience of building cohesive and long-lasting teams based on sound organizational culture
Strong revenue and profitability focus, with an ability to track business metrics on a regular basis
Strong people management, iron-clad integrity
A deep desire and commitment to create truly outstanding output at all times