Copywriter
Copywriter at The Small Big Idea
The Small Big Idea is looking for a copywriter.
Job Description:
- Understanding the bigger picture of online objectives and ensuring all activities support the wider online objectives, for example, best practice backlink building, keyword utilization, etc.
- Responsibility for hands on interaction within social media sites such as Facebook, Twitter, etc.
- Responsibility for hands-on interaction with off-site social properties – other people blogs, other company Facebook fan pages, forums, etc.
- Ability to write great engaging web copy in a real-time environment that can stimulate user interaction, discussion, and engagement.
- Use etiquette and ability to ‘sell without selling’ online by delivering great service, great content & information but linking through to commercial transactions where relevant and appropriate.
- Use of a toolkit to measure and monitor social activity- determine what works, tweak and improve content, communications, etc.
- Maintain close links with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered.
- Respond and react to changes within social networks – changes in functionality, methods of engagement, etc.
- Use great web etiquette to ensure the right message is delivered through the right channels without offending or annoying anyone.
- Deliver real-time content within relevant social spaces which dynamically engages the audience.
Selection Criteria
- Attention for detail
- Excellent communication skills both written and oral
- Strong writing, editing, and proofreading skills
Experience Required – 0 to 2 years